The UK is widely regarded as the true 'home of hairdressing'

It's time to have a brand to demonstrate that

An industry game changer

In January 2016 Perachem began the creation of the PeRA|357 brand to introduce new, patented products to professional salons.

We feel it’s time to let a UK brand do the talking!


We strongly believe that the market place wants trustworthy innovation and fresh thinking and Perachem has patented solutions to meet that challenge. For years, the hairdressing industry has been dominated by big players from outside the UK and we feel that, as the UK is widely regarded as the true ‘home of hairdressing’ then it’s time to have a brand to demonstrate that!

The technology is ground breaking, a game changer and as a result it should be in the hands of the expert and that’s the professional hairdresser. It is the professional that will know how to make the most from products like Re-Kolour and Re-Fresh and also how to promote additional services like Triple Impact which is our focus.

Simply put the Pera357 products really work! However, not only do they provide a more flexible, gentle approach they are also kinder to the hairdresser. We respect the health of the hairdresser in the salon and working with harsh chemicals daily can have a negative impact on the health of some hairdressers, by offering a more gentle approach we are considering the client, the hair and the hairdresser

With so many extra benefits why not switch to PeRA|357.